Welcome signs, those ubiquitous markers that greet visitors at the borders of jurisdictions worldwide, are more than mere indicators of geographical boundaries. They welcome travelers, providing essential information, and in many cases, offering a glimpse into the heart and soul of the region they represent. From the grandiose to the quaint, welcome signs are a fascinating study in culture, design, and the art of hospitality.
At their core, welcome signs serve a dual purpose: informational and promotional. They inform drivers and travelers of their entry into a new jurisdiction, be it a city, county, state, or even country, especially in European nations bound by the Schengen Agreement. Beyond their practical role, these signs also serve as a canvas for tourism promotion, showcasing the region’s attractions, history, and cultural significance.
Over the decades, the design of welcome signs has evolved, mirroring changes in aesthetic preferences, material technology, and the evolving importance of tourism to local economies. Below are some vintage photos of welcome signs from the past.
