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Rediscovering the Golden Age of Parisian Posters: The Exquisite Artwork of Charles Gesmar

Charles Gesmar, born Charles Gesimar in May 1900, was a remarkable artist whose career, though short-lived, left a lasting impression on the world of costume design and theater posters. His life and work offer a glimpse into the vibrant world of early 20th-century Paris, where art, performance, and creativity flourished.

Gesmar’s journey began at a very young age. Before he was sixteen, he started working with Mademoiselle Spinelly, a well-known singer, dancer, and actress. This early start was a testament to his exceptional talent. Despite his youth, Gesmar quickly proved himself, creating stunning costumes that captivated audiences. However, his relationship with Spinelly was turbulent. After a heated argument, Gesmar attempted to shoot himself but missed, hitting the toilet cistern instead and flooding the house. This dramatic incident led to his dismissal by Spinelly.

But this setback did not end his career. Soon after, Gesmar caught the attention of Mistinguett, whose real name was Jeanne Florentine Bourgeois. Mistinguett was known as the “Queen of the Paris Music Hall,” a title that spoke volumes about her influence and status. She saw something special in Gesmar and took him under her wing. This partnership between the experienced performer and the young artist blossomed into something extraordinary.

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Gesmar’s work with Mistinguett was transformative. He began to create extraordinary costumes that were not just clothing but works of art. These costumes dazzled audiences and added a new dimension to Mistinguett’s performances. His designs were vibrant, detailed, and full of life, capturing the essence of the music hall scene in Paris. Mistinguett herself described Gesmar as “one of those gentle, ultra-sensitive lads, so feminine that you felt one harsh word would have shattered him.” This description highlights not only his delicate nature but also the sensitivity that he brought to his work.

In addition to his costume designs, Gesmar also worked on posters for Parisian theaters. These posters were more than mere advertisements; they were pieces of art in their own right. They captured the excitement and energy of the performances they promoted. His posters were characterized by bold colors, dynamic compositions, and a keen eye for detail. Each poster told a story, drawing people in and enticing them to attend the shows.

Gesmar’s posters and costumes were a reflection of the vibrant cultural scene in Paris during the early 20th century. The city was a hub of artistic activity, and Gesmar was at the heart of it. His work was celebrated for its creativity and originality. He had a unique ability to combine elements of fashion, art, and performance, creating something truly special.

One of the most notable aspects of Gesmar’s work was his use of color. His costumes and posters were bursting with vivid hues that immediately caught the eye. This use of color was not just for show; it was an integral part of his artistic vision. The bright, bold colors added to the sense of excitement and drama that his designs conveyed. Whether it was a costume for a music hall performance or a poster for a theater production, Gesmar’s use of color was always striking and effective.

Another key element of Gesmar’s work was his attention to detail. Every costume, every poster was meticulously designed. From the intricate patterns on a dress to the expressive faces on a poster, no detail was too small for Gesmar. This attention to detail gave his work a richness and depth that set it apart. It was this meticulousness that made his costumes so extraordinary and his posters so captivating.

#4 Music Hall Poster of Spinelly by Charles Gesmar – 1922

#5 Programme cover for the Moulin Rouge starring Mistinguett by Charles Gesmar – 1925

#10 Lucienne Delahaye poster by Charls Gesmar (1900-1928) – 1925

#12 Théâtre de Paris l’école des cocottes illustration Gesmar 1924

#14 Mistinguett poster by Charles Gesmar (1900-1928) – 1925

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Written by Sarah Johnson

Sarah Johnson is a freelance writer and photographer with a passion for exploring the world. Her writing is both informative and engaging, offering unique perspectives on travel, food, and lifestyle.

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