Because a smoker often has a cigarette but no match with which to light it, an inventor has developed a self-lighting fag which eliminates use of matches. The idea is unique in its field and should be received with favor by all tobacco users who have been caught in a similar predicament. The device consists of a container and its pack of specially prepared cigarettes. Each cigarette has an oxidized fiber ring added to the tip that ignites immediately, like an ordinary match, when the fag is rubbed on the side.