By the early 1960s, Las Vegas had a population of over 92,000 people, and the city was growing fast. Construction cranes were a common sight as new hotels and casinos rose from the desert floor. The Strip was becoming one of the most recognizable stretches of road in the world, lined with flashing neon signs and grand hotel entrances that pulled in visitors from across the country.
View looking north along Las Vegas Boulevard (also known as the Las Vegas Strip), 1965.
The casino floor was the beating heart of the city. Men wore suits, women dressed elegantly, and the atmosphere carried a sense of occasion. Craps tables drew crowds, slot machines lined the walls, and blackjack dealers worked through the night without pause. Gambling wasn’t just a pastime here — it was the whole point of the trip.
Woman throwing dice at a Craps Table, Las Vegas, 1960s.People rolling dice at craps table at casino, Las Vegas, 1960Gambling at a casino, Las Vegas, 1960.
The big hotels competed hard for the best entertainment. Harrah’s, the Sahara, the Sands, and the Tropicana all booked major names to fill their showrooms. Frank Sinatra, Dean Martin, Peter Lawford, and Sammy Davis Jr. were regulars on the Strip. Their presence at the Sands Hotel in February 1960 became one of the most talked-about moments in the city’s history.
Harrah’s Club in Las Vegas showcasing Frankie Lane, 1960.Peter Lawford, Frank Sinatra, Sammy Davis Jnr, and Dean Martin at Sands Hotel in Las Vegas in February 1960.Dean Martinperforms at the Sahara casino in Las Vegas, 1960.
Elvis Presley was another fixture in the city. He was photographed with Bobby Darin at the Hotel Sahara in 1960, and in 1967, he married Priscilla Beaulieu at the Aladdin Resort and Casino. The two boarded a private jet immediately after the ceremony, capturing the attention of press photographers who documented every moment.
Elvis Presley and Bobby Darin at the Hotel Sahara in Las Vegas, 1960.Newlyweds Elvis and Priscilla Presley,prepare to board their private jet following their wedding at the Aladdin Resort and Casino in Las Vegas, 1967.
The showrooms put on elaborate productions that rivaled anything in Hollywood or Broadway. The Tropicana’s Folies Bergère was among the most famous, featuring dancers, elaborate costumes, and live orchestras. Showgirls performed nightly in front of packed audiences, and the productions grew more ambitious as the decade went on.
Showgirls stand on stage with candelabra in their hands during a performance of ‘Romantic Reverie,’at the Tropicana Hotel, Las Vegas, 1960.The Alaria Ballet Company of Argentina performing quasi tribal dance during a French Revue floor show at the Stardust hotel & casino, Las Vegas, 1960.The dancer girls of Folies Bergere at the plush Hotel Tropicana, Las Vegas, 1968
Life away from the casino floor was just as lively. Hotel pools were social hubs where guests relaxed between shows or gambling sessions. Some hotels even brought the games poolside — the Sands Hotel set up a swimming pool casino in 1965, complete with a croupier dealing cards while guests sat in the water.
Bathing beauties enjoy iced drinks in a bar in Las Vegas, 1960.Craps players in a pool, Las Vegas, 1960s.A croupier dealing a hand at a swimming pool casino at the Sands Hotel in Las Vegas, 1965.Three women play the slot machines at a swimming pool casino in the Sands Hotel, Las Vegas, 1965
Beyond the hotels, the desert surrounding Las Vegas was still largely empty. Signs advertised land for sale, and plots were being staked out for future developments. The Tropicana Hotel’s future site was marked with a simple sign in January 1960, a reminder of just how quickly the city was expanding outward into the sand.
Land for sale in Las Vegas desert, January 1960.Sign for future location of the Tropicana hotel in Las Vegas desert, January 1960.A sign for future location of the El Morocco casino and hotel in Las Vegas desert, 1960.
The neon signs of downtown Las Vegas and Fremont Street were some of the most photographed sights in America. The Golden Nugget, the Lucky Strike, and dozens of other casinos competed for attention with increasingly large and bright displays. At night, the glow could be seen from miles away across the flat desert landscape.
Night view of the Stardust Casino, Las Vegas, 1960.Las Vegas Neon Signs at Night, 1965.Downtown Las Vegas, at night, 1960.Las Vegas main strip with neon signs for Golden Nugget, 1960.Fremont Street at night lit up by gambling casino, Las Vegas, 1961.
Sport and spectacle also had a place in Las Vegas during the 1960s. Muhammad Ali fought Floyd Patterson in a World Heavyweight Title bout in the city in 1965, drawing massive crowds. That same year, the Las Vegas Convention Center billed the Beatles for two performances in 1964, with fans lining up outside the Hotel Sahara just to catch a glimpse of the band arriving through a freight entrance.
Muhammad Ali vs Floyd Patterson, 1965 World Heavyweight Title in Las Vegas.Muhammad Ali while training for match vs Floyd Patterson on Las Vegas Strip, 1965.Las Vegas Convention Center’s billboard advertising two performances by Beatles, 1964.Beatles arriving at the Hotel Sahara through a freight entrance, Las Vegas, 1964.
One of the most daring moments of the decade came in December 1967, when motorcycle stuntman Evel Knievel attempted to jump the fountain at Caesars Palace. He cleared the fountain but crashed badly on landing, sustaining serious injuries. The footage circulated widely and turned Knievel into a national name almost overnight.
Motorcycle stunt man Evel Knievel jumping over the fountain at Caesars Palace in Las Vegas, 1967.The Entrance to Caesar’S Palace in Las Vegas, July 1967Aerial view of caesar’s palace, Las Vegas, 1967
By the late 1960s, Las Vegas had transformed dramatically from what it looked like at the start of the decade. Major hotel expansions were completed, new properties opened, and the city’s skyline grew taller. The streets were busier, the signs were bigger, and the entertainment options kept multiplying.
Aladdin hotel, Las Vegas, 1969.The new look of the 777-room Sands Hotel and Casino along the Las Vegas Boulevard, 1967.A view down the Las Vegas Strip, with the Dunes hotel and casino on the right, 1968.View of hotels alongside the road, including the Sands Hotel and the Landmark Hotel, Las Vegas, 1968.Aerial view of Dunes Casino in Las Vegas, 1966.Flamingo Hotel on the famed Strip in Las Vegas, 1968.Desert Inn Hotel on the Las Vegas Strip, 1967A beautiful view of Las Vegas boulevard at night, 1967.A night view of neon lights in Las Vegas, December 1969.Night View of Fremont Street, Las Vegas, 1968.Four Queens Hotel and Fremont Hotel at night, Las Vegas, 1967.Downtown Las Vegas, 1963.Casinos along East Fremont Street, Las Vagas, 1964.The Golden Nugget casino, Las Vegas, 1962.The Lucky strike casino, Las Vegas, 1962.The Horseshoe casino, 1962.Las Vegas. 1962.The Montmartre Motel in Las Vegas, 1960.Customers at slot machines, Las Vegas, 1960s.People gambling at Caesar’s Palace casino, 1966.A prop slot machine backstage at the Royal Nevada Hotel and Casino, 1960.Follies on Stage at Nightclub, Las Vegas, 1960.A lovely Jean Gardner of the Flamingo Hotel reminds you that there are only 14 shopping days left before Christmas, Las Vegas, 1960s.Claudine Longet, Las Vegas, 1960.Boardwalk Casino And Roller Coaster, Las Vegas, 1969.Showgirls Noelle Nelson, Paula Calchester, and Ann Adler frolic at the pool at the Flamingo Hotel in Las Vegas, 1961Taxis and Pedestrians on Las Vegas Casino Street, 1967.A street scene, Las Vegas, 1966.Outside view of the Stardust International Raceway, Las Vegas, 1966.Tropicana Hotel in Las Vegas, 1966.Gene Kelly with he Folies Bergere Showgirls in Las Vegas, 1969.Paris Las Vegas Hotel and Casino, 1966.Women competing in National Archery Tournament, Las Vegas, 1962.Tropicana dancers dress for a show celebrating the centennial of the original Folies Bergere, at Hotel Tropicana, Las Vegas, 1969.Animals performing during the opening of Circus Casino in Las Vegas, 1969.Black Jack dealers Dianne mcmillin and Jaye Boack at the Silver Nugget Casino, Las Vegas, 1966.Eddie Fisher and Connie Stevens at Las Vegas, 1969.Kart Olympics Queen Rosalind Roberts Flagging to Start a Race, Las Vegas, 1961.Ann-Margret sits on the railing of a hotel balcony in Las Vegas, 1969.Actress Mia Farrow and plays a violin, Las Vegas, 1966.
The Clark County Museum on Boulder Highway is a hidden gem
Man, those were the salad days for Vegas. Or maybe it’s just because I remember it fondly from my childhood days. Amazing stuff.
That picture of the Boardwalk isn’t from the 1960s.